Peter joined the High Impact team in 2024 with a background of connecting international teams and manufacturing with US retailers. He divided his earlier career between nonprofit ministry and sales. In 2015, he founded a nonprofit, Day 7, in Nashville to help ministers and nonprofit leaders the opportunity to receive much needed rest and replenishment.

Peter made the transition from nonprofit to the world of CPG in 2017 when he joined a successful partnership of entrepreneurs who worked with teams in Hong Kong and Shanghai to manufacture items for Walmart, Target and other US based retailers. Their primary focus was on toys, sporting goods, and pets. He wants to help young and emerging brands navigate the complexities of Walmart and Sam’s Club. It is truly a life’s passion to help people with a dream to see their ideas land on the shelves of the biggest retailers in the US.

Peter has two grown children and is married to Natasha, they live in Bentonville. Outside the office he loves to trail run, mountain bike and read good fiction.

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